hotel BLUE

hotel BLUE is a 15-story oceanfront property on the south end of Myrtle Beach’s Ocean Boulevard, offering 224 air-conditioned accommodations with private balconies, ocean views, and a full complement of resort amenities. Just a 5-minute walk from Family Kingdom Amusement Park and a 12-minute stroll to the Myrtle Beach Boardwalk, the hotel’s location provides easy access to both the classic amusement park experience and the bustle of the downtown area. The resort’s outdoor pool, lazy river, two hot tubs, and access to an indoor pool at a partner property deliver solid aquatic options. Cafe BLUE and two on-site bars — including a poolside bar and swim-up bar — create lively social spaces throughout the day and evening. Guest rooms feature refrigerators, microwaves, flat-screen TVs, and balconies. The hotel is especially popular with groups and younger travelers drawn to its active social atmosphere and central south-end location near the airport.